Recent advertising collaboration | Next Issue magazine app

8:00 AM

This image was made for an upcoming advertising campaign for a magazine app. The idea was to create an image of a girl so captivated in her favorite magazine app, that she is just lost in time. Tagline: "Get lost in a world of stories". The client also wanted an image that was graphically compelling and draws the viewer in.

To translate the idea that time is passing, I thought to incorporate a very static subject, with extrusive motion all around her. We shot different scenarios, however this was the final pick for the campaign.

This image is a composite of 3 total images out of almost 60 captured. 1- our lovely model with her hair blowing from the motion of trains, 2- train left, and 3- train right. Get ready for it, this is a good one. Next Issue App is a joint venture formed by five leading U.S.-based publishers – Condé Nast, Hearst, Meredith, News Corp., and Time Inc. What does this tell you of about the future of print media..? #nextissue

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